# About Gym Insight

Gym Insight is intuitive to learn, easy to use, and focused on the profitability of your business. It was created out of simple frustration for the products that existed at the time. Every one of them seeming to have been cobbled together to solve the problem of billing. But we wanted more than just a computer program to bill members for us – we wanted a solution! Gym Insight isn't just a bullet point list of features, it's a framework for membership organizations that solves the real problems you face every single day.

## **Meet Our Sales Team**

**Head of Sales**  
### **Anthony Pasquale**  
The longest-serving employee at Gym Insight since 2008, Anthony is known for his passion for helping gym owners thrive. Originally from New York, Anthony moved to Las Vegas at 21, working in sales at car dealerships before transitioning to managing gyms, where he met Gym Insight President Lawrence Fagan. This meeting sparked a collaboration that revolutionized gym management software.  
Far from being a typical software salesman, Anthony offers invaluable guidance to help gym owners succeed at every stage of ownership, providing services such as gym audits to promote club growth. Outside of work, he enjoys spending time with family, DIY projects, flying drones, and working out.

**Sales Manager**  
### **Natalia Schulte**  
Natalia's lifelong love of fitness is apparent from her 15 years of experience as a Pilates instructor and personal trainer, holding a Balanced Body comprehensive certification, NASM CPT, and many other fitness certifications. Her specializations included post rehabilitation, active aging, and pre-and post-natal clients. She is still teaching Pilates in her hometown of Las Vegas. Having experienced the fitness and recovery benefits firsthand she will always be passionate about helping others experience a better quality of life through movement. Natalia's background also includes banking, technology sales, luxury hotel management, and Pilates studio management.  
With the Gym Insight team since 2022, she loves helping gym owners streamline their operations and become more profitable while doing so. She also sings and has played multiple instruments throughout her life, but her main priority is her 3 beautiful children who are enthusiastic about fitness like their mom.

**Sales Executive**  
### **Angela Jackson**  
Angela has over 10 years of experience in sales and customer service across various sectors, including banking, education, and software. As a cum laude graduate of Liberty University Bible College, she approaches every interaction with a strong set of values and a disciplined mindset. Since joining the company in early 2025, Angela has rapidly advanced from a support role to a key member of the sales team. Angela is particularly passionate about supporting small business owners and believes that true success is measured by the positive outcomes they achieve, rather than merely the contracts they secure.  
Outside of work, Angela is a dedicated wife and mother who homeschools her children and develops curriculum for their cooperative group, all while balancing a full-time job. After welcoming her last child, she successfully lost over 100 pounds through natural methods, which ignited her enduring interest in health, fitness, and personal growth. Her personal interests include working out, spending quality time with her family, practicing firearm safety and training, engaging in arts and crafts, and enjoying camping trips. Angela's commitment to preparation and results makes her an invaluable asset. She possesses a near-military level of discipline about personal and professional success.

## **Company Timeline**
### The Beginning  
Lawrence Fagan builds an internal software program to streamline management of his five gyms. Names the gym management software “Insight.” Designs industry’s first correctly working door controller.  
2007  
2008  
### It's Official!  
Gym Insight LLC founded in Las Vegas Nevada.  
### First Customer  
Gym Insight Logo introduced  
First install of Insight into a health club. Gym grew from 300 members to more than 1,200 members within a year.  
2010  
2011  
### Expanding Out  
Select team of private gym owners begin beta-testing software.  
### The Basics  
Official Gym Insight blog launched.  
Location Dashboard goes live.  
24/7 door system available.  
Insight software now allows users to:  
- Visualize sales and membership data  
- Track/view commission sheets/reference reports for accounting payroll  
- Log personal training sessions  
- Track key metrics on dashboards  
2012  
2013  
### Fully Functional  
Insight V1 design provides a seamless platform for member management, billing, access, sales and payroll.
Sales Guru® V1 offers gym owners a painless one-minute sign-up process for new members.  
Multi-club support simplifies switching between locations.  
Gym Insight breaks the 1,000-client barrier.  
Enters the Canadian gym market.  
### Steady Growth  
Integrates MailChimp into Insight platform.  
Launches Automated Account Management services:  
- Credit card processing enhancements  
- Handle collections  
- Notify members of payment delinquencies  
Calendar feature released.  
Gym Insight grows to serve more than 2,000 fitness businesses.  
2014  
2016  
### New Sales Tools  
Sales Guru V2 available on mobile/tablet.  
### Less Paper!  
Insight Member Management grows functionality. Now includes:  
- Paperless contracts and digital signatures  
- Membership class reservations  
- Website calendar widgets  
- Automated task feature — eliminates yellow sticky notes!  
2017  
2020  
### Member Portal  
Member’s App launched as a web-based version.  
### Mobile Phone Access  
Unveiled Digital Keytags, a QR-encoded digital credential for secure door access.  
2022  
2023  
### First Class App  
Member’s App available as a free, app store app, providing door access, messaging, reservations, and member history.  
Gym Owner’s Newsletter debuts  
### Industry Best Access System  
Introduces flat monthly payment plans with Price Lock Guarantee  
Announces Recurring Scheduled Payments — perfect for automating payments by personal training clients and for club services.  
Significant Insight Access upgrade — now runs in the background and during computer updates  
Force Unlock and Remote Control available for mobile devices  
2024

~CEO Lawrence Fagan   
Just because your business is small doesn't mean your profits should be.
